Moving Beyond Traditional Prospecting to Sales Acceleration

In this article, I discuss the difference between Sales Acceleration and traditional prospecting.

 

Rishi Dave

Rishi Dave

Chief Marketing Officer at Dun & Bradstreet
I am the Chief Marketing Officer of Dun & Bradstreet.  In this role, I run all marketing globally including brand, demand generation, digital, communications, PR, AR, operations, channel, events, sales enablement, corporate social responsibility, and product marketing.
Rishi Dave

@RishiPDave

Chief Marketing Officer, Dun & Bradstreet | @DNBUS #CMO. Love #SciFi👽, #Books📚, #BigData, #Marketing, #Digital, #MarTech, #AI, #Analytics, #ABM. Views are mine.
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